Brand Release Butler: Be First To Promote A Brand's New Products
1:24 walkthrough · published October 18, 2026 · recorded inside the app, narrated start to finish
Read the video transcript
New products convert best when you are early. New products convert best when you are early. Brand Release Butler watches the brands you follow and tells you the moment they list something new.
Included in the Beginner plan. Quick note on plans. Brand Release Butler is included in the Beginner plan, so everyone has it.
Your numbers. Brands followed, products tracked, releases found, and how many you have not read yet.
Follow a brand. Type a brand name and press Add on the brand you want. The first check quietly records its current products. Only products that appear afterwards become alerts.
Schedule. Checks run on the schedule you choose, as long as the app is open. Coverage is a sample of each brand's catalog, so a brand new item can take a little while to show.
New releases. New releases is the feed. Each one has a Build post button that hands it to Deals Butler's Build Your Post, so you can be first to promote it. For brands you trust, auto-post does it for you.
Mark all read. Mark all read clears the list without deleting anything.
Alert methods. Alert methods: a toast in the app, an email, or both.
Next step. Your next step: follow one brand you already promote, and watch for its next release.
Brand Release Butler in Influencer Butler follows the Amazon brands you care about, alerts you when one lists a product you have not seen, and hands each release to Deals Butler's Build Your Post...