What I'd Do as a 4-Year Amazon Influencer Before Prime Day

Prime Day is the affiliate Super Bowl, and most creators only show up for one quarter of the game.

I have been an Amazon Influencer for over four years, and the same prep routine has made the biggest difference to what I earn during the event. The core idea is simple: most of the work happens before Prime Day starts, and a lot of it earns in countries most creators ignore.

Here is the part that surprises people. You can take the Amazon content you have already made and earn from it in other Amazon marketplaces, not just the US. Canada, the UK, Australia, and Singapore each run their own influencer program, and each one pays you separately. Same videos, more places they can earn.

Prime Day 2026 runs June 23 to 26. Here is how I get ready.

Step 1: Join every marketplace you can

Each Amazon marketplace has its own influencer program, and they pay independently, so the first move is simply getting approved in as many as you qualify for. Approval can take a few days, which is why this goes first.

• US: affiliate-program.amazon.com/influencers
• Canada: associates.amazon.ca/influencers
• UK: affiliate-program.amazon.co.uk/influencers
• Australia: affiliate-program.amazon.com.au/influencers
• Singapore: affiliate-program.amazon.sg/influencers

You do not have to be active in all of them on day one. You just want the doors open before the event.

Step 2: Get your existing content working across marketplaces

Re-uploading your whole library to four more marketplaces by hand is the kind of task that sounds fine until you actually try it. This is where I lean on automation. I use Influencer Butler to handle the repetitive parts: it reads my order history, pulls my storefront, checks my content against Creator Connections and EPC opportunities, and submits the right links. I set it up before bed, sign into each marketplace, add my Creator API credentials, and let it run overnight.

The point is not the specific tool. The point is that multi-marketplace setup is mechanical work, and mechanical work is exactly what you want off your plate the week before Prime Day.

Step 3: Turn on the pieces you need

In Settings, make sure Amazon Influencer and Video Reload Butler are switched on. Small step, but Video Reload Butler is what handles the cross-marketplace uploads in the next part.

Step 4: Clean up your back catalog with Retag Butler

This is the step most people skip, and it is the one I would protect most.

Over four years, plenty of my older content ends up pointing at products that went out of stock, got delisted, or were swapped by the brand. Every one of those is a dead affiliate link, and Prime Day is when you least want a shopper landing on something they cannot buy.

Retag Butler scans your storefront, finds the content pointing at unavailable products, and tags a replacement from the same category. It adds the new tag alongside the old one, so your history stays intact and the link starts working again. I run it in Review mode first so I can approve each swap, then let it handle the obvious ones automatically. By Prime Day, the back catalog is sending people to things they can actually buy.

Step 5: Batch the cross-marketplace upload

Video Reload Butler has preset formulas for pushing your monetizable content into Canada and the UK, then on to Australia and Singapore. I add thumbnail text, a watermark, and closed captions, including translated captions for each market, then run it overnight. In the morning the library is live across every marketplace I joined in Step 1, built from content I already made.

Step 6: During the event, post with intent

When Prime Day starts, I open Storefront Butler and filter for items that are both on a Prime deal and tied to a Creator Connections or SPCC campaign. That overlap, on sale and paying a bonus, is what I prioritize when I post to social, and it takes the guesswork out of what to feature while the clock is ticking. If you want the day-by-day version, my Prime Day 2026 creator playbook lays it out.

The takeaway

The creators who do well on Prime Day are not necessarily the ones who post the most that week. They are the ones who set things up in advance: doors open in every marketplace, old links repaired, existing content working in five countries instead of one. Most of that is quiet, unglamorous prep you can do before the event even starts.

If you want a sense of what those extra marketplaces add up to, here is an honest look at how much Amazon influencers actually make. And if the cross-marketplace setup is the part stopping you, that is exactly the kind of busywork Influencer Butler is meant to take off your plate.